How are you? I hope all of you are fine. I’m also fine for your blessings. Today I will share with you about “Meta Tag”. We use Meta tags in many sites for several reasons. Especially Meta tag plays a great role in SEO. Today I will tell you about some useful and some useless thing of Meta tag. So let’s take a look some useful Meta tags.
How Google Meta Tags Impact SEO?
Meta tag is such HTML code which is very important for a website. Meta tag is used mainly for search engine. Visitors will enter in your site through an individual keyword. And Meta tag plays a great role for marketing that keyword. Meta tag is inside the website. Search engine always gives importance first Meta tag in case of a search. So you have understood how much importance of it.
There are inside of Meta tag:
Always keep in mind that the most important work of the site is made right title. You should take such type of title that which title will stand as the main keyword of your site. Suppose your site is based on an entertainment theme. Will you take a keyword of your site? Yes, now you have to select such keyword, which words or with which keyword your site explains totally.
If you choose an entertaining word as the title of your site, then see discussion of all entertainment related theme is going inside it. Through which you can write on Bollywood, Hollywood, and Tollywood etc. In your site. If you would write Bollywood word, then you would write about only that Bollywood. In which your quality would decrease. Then you have understood how should be the title. Try to keep title small. And it keeps the power of saying details about your site with small keyword. Where does title stay, it was shown in the following.
#2. Meta Keyword Tag:
You have understood clearly about what is keyword. Now the subject is Meta keyword. Yes Meta keyword is not such thing, just it will highlight keyword. Suppose you selected keywords for your site. How search engine will understand that you have some particular keywords. With which keyword you are wanting visitors to your site. You can use Meta keyword for making it understand. When search engine searches then it reads first keywords of your site. Especially Google does this.
So you have understood how much importance of this Meta keyword. Always remember one thing give Meta keyword from 4-10. I’m not saying that there will be something if you give more than this. There will be no problem. But just you will hurt by yourself. Nothing than this. You will decrease the site’s standard yourself. So I will say always about giving that particular. How does Meta keyword stay, it was shown in the following.
It have on the page. Search engine searches it only. So it hides.
#3. Meta Description Tag:
Meta description is a funny thing. You have to write such article only in word of 200, which article makes understanding totally about your site. So you have understood how fatal this article is. Search engine searches always in serial rules. Meta description is also an important term of search engine. Always write Meta description by keeping in mind many things. Because your site is written with many subjects. Now you need to stand your article of 200 words by thinking on all subjects. And your article must be unique. You have to write articles in such way that your site publishes keyword inside it. So you have understood how much you need to work hard then an article writing is possible for Meta description.
Know that before where will we set Meta tags?
Of course Meta tag has to set below head tag. Like:
<meta name=“description” content=“Free Web tutorials”>
<meta name=“author” content=“Hege Refsnes”>
Revisit-After- Meta Tag:
If you use this Meta tag, then robot of a search engine will visit your site a particular time for periodically and then it will index.
<meta name=”revisit” content=”15 days”/>
Refresh- Meta Tag:
This Meta tag is also useful. Those who update their site per every minute they will get benefit from this Meta tag. Visitors get disturbed to refresh again and again such type of site. So through this tag you can set the time of auto refreshing. If you use this Meta tag, then your site will be refreshed automatically after a particular time.
<meta http-equiv=”refresh” content=”600″>
As a result of adding this tag in site after 600 seconds or after 5 minutes site will be refreshed automatically.
#4. Meta Robots Tag:
This Meta tag plays great role for search engine. Through this tag you can know from robot of a search engine that will it index your site or not. If you use this tag,
<META NAME=”ROBOTS” CONTENT=”INDEX,FOLLOW”>
Then robot of a search engine will understand that they can index your site. If you don’t use this tag,
<META NAME=”ROBOTS” CONTENT=”NOINDEX, NOFOLLOW”>
Then robot of a search engine will understand that you have said not to index your site.
There are some useful meta tags of robots. Like:
ARCHIVE- Meta Tag:
Through this tag you can keep all data in the search engine in the shape of the archive. If you want to keep this in the shape of the archive then use this tag,
<Meta name=”robots” content=”ARCHIVE” />
<Meta name=”robots” content=”NOARCHIVE” />
ODP/YDIR- Meta Tag:
ODP means DMOZ open directory project. When a robot of Google search engine don’t get description tag from a site then they take help of DMOZ. Taking from DMOZ they give site’s description. If you think that to stay away Google from that type of work, then you can give this tag,
<Meta name=”robots” content=”NOODP” />
Or if you think they do that work, then give this tag.
<Meta name=”robots” content=”ODP” />
Yahoo also does this work like Google. But Yahoo uses their own open directory project (YDIR). So in case of Yahoo you can give this code.
<meta name=”robots” content=”NOYDIR” />
<meta name=”robots” content=”YDIR” />
There are search engine in the internet, different robots Meta tags are used for some special search engines.
For Google – <meta name=”googlebot” content=”index”>
For Yahoo – <meta name=”Slurp” content=”index”>
For MSN – <meta name=”msnbot” content=”index”>
#5. Language META Tag:
Through this Meta tag you can inform that in which language your site is written. Generally, English language is used in most of the sites. This tag is like that
<META HTTP-EQUIV=”Content-Language” content=”EN”>